Cost Per Action/Acquisition (CPA) marketing

CPA is a good example of online advertising, where an advertiser pays for an action taken by a potential customer.

When the customer the action, the payout from the action is paid to the affiliate who directed the potential customer to the target page.

The action may vary from simply filling out a form to actually filling a cart and buying a product.

As an affiliate, you directly benefit from earning a small commission each time you send a potential customer to the advertiser’s page and he/she completes the action.

If you got a website with busy traffic, or think you can set one up, it’s somewhat easy to monetize it using CPA marketing following the outlined steps below.

Getting Started in CPA Marketing

1. First, you create an affiliate marketing “portfolio.” start some marketing drives and keep records on your most successful and challenging efforts. A good example is a PPC campaign or any of the other strategies. I recommend you research on some of these strategies. Keep a record of the number of persons visiting your website, this will assist you to track the progress. Secondly, consider the turnover rate to other links you direct your visitors to from your website (how many of your visitors click through to other links rather than simply leaving?). The other links on your website can simply be other affiliate programs, such as Amazon Associates or ads you’ve sold. Most CPA networks are very competitive; therefore, you should be able to write about, talk and prove your competence while applying. Amazon Associates, for instance, is a perfect program that allows you earn a percentage commission from the sales of products Online for books, Electronics, Home Appliances, Apparel, Computers and more by posting a redirect link to the specific products. You earn a commission each time a customer buys a product you directed him/her to.
2. Choose your verticals. Also known as niches, these are the specific online markets in which you will be a successful CPA marketer. This is essentially a collection of interests or what your targeted audience is searching to purchase. Example niches include Diet and nutrition, health and fitness, business opportunities and technology.
3. Find a relevant CPA advertiser: To get started with CPA marketing, you’ll require to get an advertiser offering CPA marketing. They should be relevant to your blog website and, most importantly, relate to your traffic. Both http://odigger.com/ and http://www.offervault.com/ websites will allow you to search for an aggregated CPA offer and find one that relates to your bog. Once you’ve found one and you like it, you are required to join the posting’s network to start marketing for the specific advertiser. Be sure to check whether the offer is available in your country and for your traffic type. You’ll also want to look at the page your link will direct traffic to the landing page, to be sure enough of its legitimacy and that your traffic will actually work with it.
4. Send an application to the appropriate CPA marketing affiliate: This is after finding a suitable offer, you’ll need to make an application to the proper website to take advantage of that offer. These sites include ROI Rocket, MaxBounty, Azoogle, NeverBlue, C2M, Hydra, ClickBooth and Affiliate. Take your time to fill out your applications cautiously, as many first-timer CPA marketers get turned down. Be sure to include your address and phone number so that they can contact you when the need is, otherwise, you might be rejected immediately. If you are just starting out in CPA marketing, you should not forget to note that on your application. Go ahead and specify how you are learning and your past affiliate marketing successes. After submitting your application call the CPA network. This simple act shows that you have great followed through, and you never know, it may increase your chances of getting an approval.
5. Integrate the CPA marketing into your website. Once you are approved by the CPA network, you’re now set to begin marketing your advertiser’s products or services. Craft a way to seamless integrate the new CPA material into your old website in (step 1). However, don’t make it look like you’re trying too hard to market. For instance, you should avoid banner advertising whenever possible it may seem overly commercial.

What it is all about.

Like stated earlier CPA marketing is a new and popular way to earn money online. CPA is short for Cost Per Action sometimes also referred to as PPA or Pay Per Action. This is a good example of online advertising, where the marketers (those campaigning for a sale of a product) pay the site owners for a specified activity that is carried out by the potential customer on the site.

What is CPA quality traffic?

Quality traffic means that it’s of good quality, this traffic is real and is generated with valid methods without the usage of any prohibited tools like VPN/proxy, bots, or self-generated. Quality traffic is real users who make purchases within the campaign promoted and turn into active users who log in onto the website/app after registration.

How it works out.

Once you are accepted as a marketer by a CPA network you publish links on your website or blog, and when your clients click on these links and take a specific action you get paid.

That action might be:

l Taking a quick survey

l Providing an email address or phone contact

l Submitting a filled form

l Signing up for a newsletter

l downloading a free trial of a product

There are numerous other actions, but it is worth noting that you get paid even if the product is not sold.

It is a form of affiliate marketing, and you only get paid when your visitors perform the targeted action.

You drive traffic to your website and then redirect them to the vendor’s website where they then complete an action. Generally, the more your visitors perform the act on the vendor’s site to achieve a certain target the more you earn.

When you place a CPA form on your website, you’re indirectly promoting a particular product from the vendor. The customers normally fill in their name, address, email, telephone number and perhaps their credit card details. As the website owner, it’s your job to make the form or the blog and the offer look attractive enough for the customer to submit their information. Once they do, the vendor will pay you the agreed upon amount of money for the lead.

How much money can you earn per lead?

Of course, the lead prices vary a lot as this depends on how much the vendor thinks a potential client will earn him over a period of time. Also, it depends on the action that has to be taken to be paid. For example, a simple email address might pay $1 or $ 2, whereas a full sign up might pay $5 or $7.

Examples of CPA Products

Cost Per Action offers is available for a wide range of products which cover many niches. This is important if you already have a site.

Here is an example of some of the subjects that you can find: fashion, family, baby, business, dating, diet, education, gaming, health and beauty, insurance, mobile, music, software, travel, and the list goes on.

Training Learning CPA Marketing

1. Consider enrolling for an online marketing course at your Lifelong Learning center or a local community college. This is essential if you have never done Internet marketing before, as many of the terms associated with CPA marketing will likely be unfamiliar to you. In these courses, you will become acquainted with the major types of internet marketing, including affiliate marketing. You can also get an education in internet marketing online through a number of websites. Just make sure the website is reputable by searching for reviews from past and current users.
2. Consider getting an Associate’s Degree or Online Certificate in the Internet, Digital, or Online Marketing. If you want to build up a good knowledge base and you learn best in an instructional setting, then signing up for a 1 or 2-year program may be your best option. In this program, you will learn how to start a career as an online marketer, including getting started with CPA marketing. Like most types of online marketing, CPA marketing is changing constantly. Those who are most successful are able to learn through trial and error and constant research into new techniques. It is not necessary to take a degree program in order to be successful.
3. Download an ebook on CPA marketing. Relatively inexpensive (or free) in comparison to regular books, ebooks about technical aspects of marketing are common. Consider titles like “Newbies Guide to Mastering the Secrets of CPA Marketing,” “Newbie 411: The Official CPA Marketing Beginners Guide” and “CPA Marketing Simplified.” Try searching for these titles on a large eBook website, like Amazon.
4. Understand how you’ll make money. With all of the specific information involved with CPA marketing, it can be helpful to have an overall picture of how you can make money doing this. Essentially, you are creating traffic (a flow of visitors to your website) that you redirect to an advertiser. From there, if this traffic (now potential customers for the advertiser) decides to opt into the advertiser offer, fill out a form, or by the advertiser’s product, you earn a set commission. In many cases, this commission can be anywhere from $1 to $6 per lead (customer action), but in some cases can be as high as $22.

Top CPA marketing tools.

1. Coby Survey Tool

It is the world’s best CPA marketing tool used by most of the top players in the industry and many black hat CPA affiliate marketers and gurus who earn more than six-figure income with this marketing tool.

This tool automatically completes surveys and offers from CPA affiliate marketing networks with access to free premium VPN (Virtual Private Network) servers with 150000+ Ip’s in 350+ Locations and HQ proxies updated daily.

You can leave it running on a VPS or home computer that will automatically fill out those CPA Marketing surveys and CPA offers.

All you’ll need to do is to put your CPA survey links in Coby Survey Tool and let him do the work for you.

This tool is incredibly simple to use but does require an access key and pin to enable advanced features and the greatest part is it free of course it has free 14 days trial plan. It supports all CPA affiliate marketing networks.

1. Buffer

If you’re looking for automated CPA affiliate marketing tool that is easy to navigate, looks simple, with all the social media marketing accounts in one place and can make your team more efficient, then Buffer is definitely your key to managing all the CPA affiliate and social media marketing. Once you create your account, you can choose any social networks you want to add to it.

1. Prosper 202

Prosper202 is the best analytical tool in CPA marketing which provides top CPA marketers with leading-edge on-premise marketing dashboard and attribution tool for tracking, optimizing the audience and scaling out digital marketing campaigns of all sizes!

Many of the CPA affiliate marketing marketers already benefiting with Prosper202 Pro.

1. MailChimp

Its robust marketing automation makes sure your CPA emails get to the right people at the right time so that we can make money soon.

It targets customers based on behavior, preferences and previous sales. We can send many emails with a single click. We can use built-in segmentation to build custom rules. Delight your fans with a free gif!

1. Bitrix24

Bitrix24 comes with over 30 free marketing tools. Client management, email marketing, file sharing, quotes and invoices, virtual call center, telemarketing, freelancer management, video conferencing, collaboration, HR, private social network – that’s not even half of the tools that we are giving away.

Whether you are a solo marketer, a marketing company or run a marketing department, you’ll find Bitrix24 invaluable

Tips and tricks to earn more as an affiliate

Publish reviews

Based on experience, you will get the top results from writing your own product reviews, doesn’t have to belong.

You don’t have to be a pro reviewer. Just give what you really think about the product.

After you publish the product review, go ahead and send the user to the user to the CPA network website using the general affiliate link (on the top).

Put your visitors into the pre-sold mood

You will have much clear and precise conversion if you’ll put your customers into the pre-sold mood before directing them to another site.

This means that you start by building interest in the product such that the visitor may decide to buy it after he reads your product review.

Choose from different types of product reviews, download and customize them to match your site. Try both short or long, to establish the perfect combination.

Think like a visitor

When a customer visits your page, read a blog or affiliate link, you should as much as possible to draw his attention, build curiosity or the urge that he might need to know more of this kind of a product.

Try out different banners, reviews or text links. Note these that yield good results, and discard the rest.

Sometimes a change of few words or color of the link can mean a difference. Whatever the methods you employ to Drive Traffic to a Website, ONLY the strategy used will differ from each person or it can be each website.

How can you increase the traffic on your affiliate portfolio?

Although many people understand about the Internet, numerous entrepreneurs don’t know that their website can be a day in and day out deals machine.

Today, many customers utilize the Internet to look into a potential service provider. A strategically crafted website generates leads, inquiries, phone calls, and sales from prospective customers.

Ensure your website is user-friendly, easy-to-navigate, and contains high-quality content. Your page ought to pass on your services and expertise, and it ought to inspire guests to get in touch with you and do business.

When you talk about Marketing a Website online, all come under the one word – Digital Marketing.

And Digital Marketing is classified only by 4–5 different ways as follows;

-Paid Campaigns

– Search Engine Optimization (SEO)

– Email & SMS Marketing

– Social Media Marketing.

The above methods are the Top Layers of Digital Marketing and anything else like PR, Outdoor campaigns and more comes under one of these methods only.

Off Course, think of yourself with any of the marketing methods you know and am sure it will be under any one of the above-mentioned methods.

In CPA marketing we largely depend on Influencer Marketing, but does it come under the Social Media Marketing Blogging?

Yes, it’s under SEO. Building Subscribers? It is under Email Marketing. Social Bookmarking?

Off course, it comes under Link Building.

Therefore, any methods or the fancy terms you say will definitely fall under these of digital marketing methods.

But..!

The strategy used to implement these methods are different and that’s what makes a difference between you and your competitors.

The methods are same universally but the Strategy or Process used will differ and that makes a difference.

Proper Implementation of methods with the Best Strategy will surely help your Website to increase the Traffic.